Behind The Scenes Archives - #AerieREAL Life

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New OFFLINE by Aerie Stores!

After opening our first-ever OFFLINE by Aerie store in CoolSprings Galleria, we’re opening more new OFFLINE by Aerie stories across the country this year! See if a store near you is on the list & come check out your new space. We hope to see you soon! At OFFLINE by Aerie stores, you’ll be met with a bright and airy layout,…
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Are You Our Next #AerieREAL Ambassador?

You’ve been asking and we have heard you — all of you! So you say you want to be an #AerieREAL Ambassador? Well, we believe you've got exactly what it takes and we want to hear from you! While there are fun perks like cozy Aerie pieces, cool activations, and being featured on our different platforms, the true reward is…
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Get to Know OFFLINE's Leggings & Fabrics

You should feel good in your activewear! The OFFLINE by Aerie® collection is here to keep you comfortable and supported however you chill, play and move. Whether you’re actually hitting the gym and sweating it out—or couchsurfing, our ~favorite~ sport—we’ve got your booty covered. We’ve made this amazing collection using 6 core fabrics: each designed…
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Introducing OFFLINE by Aerie

We spoke with Designer Morgan C. and Associate Merchant Martha L. about the launch of our newest activewear collection, OFFLINE by Aerie. Read on below to see what makes OFFLINE different than your traditional activewear brand and what you can expect from the collection. What inspired the team to create OFFLINE? What does the name “OFFLINE”…
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How To: Care for Your OFFLINE Activewear

With the launch of our newest activewear collection, OFFLINE by Aerie, we wanted to give you a guide on how to care for your newest sports bras, leggings, and more! Read on below to see how to keep your fave OFFLINE pieces so fresh and SO clean. Turn inside out When you’re washing your sports bra, bike…
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Find your fit with the #AerieREAL Bra Guide!

Introducing: 4 new Aerie intimates collections! We’ve had a lot of practice making REAL comfy happen. Now, bra & undie matches for your all-day, every-day needs are here. SMOOTHEZ®, Show Off, Superchill & Sunnie® by Aerie are here to make your comfiest bra ever happen. Finding a bra you love should be easy. Shop bra fits for…
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Your Bra FAQs, Answered!

Finding a bra you love should be empowering. That’s why we’re here with the deets on how to do it! https://www.youtube.com/watch?v=aSD3nfNPL_0 Q: What size bra am I? A: Finding your perfect bra size is a little different for bras than it is for tees and tanks—that’s why there are two more specific measurements used to…
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Sweater Weather: Styling Aerie’s Coziest Sweaters

Curating Cozy Sweater Outfits for Every Occasion Sweater weather is here, and it’s time to level up your outfit game! Sweaters are the ultimate cold-weather staple for chilly nights or catching up with friends over brunch. Whether you’re lounging at home or heading to the office, the right sweater can transform your look while keeping…
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World Kindness Day with the Aerie Real Foundation & Delivering Good

This World Kindness Day, the Aerie Real Foundation and the AE Foundation are donating $200,000 to Delivering Good! Delivering Good provides people impacted by hardship with new clothing & other items through a national network of community partners. This year, Delivering Good will use the Aerie Real Foundation and the AE Foundation donation to help…
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Undie fabric 101: Your underwear guide

Put a little love in your undie drawer! Our 4 new intimates collections – Superchill, SMOOTHEZ by Aerie®, your #1 fave Sunnie® and Showoff – all include comfy undies that match back to your favorite bras & bralettes. Aerie undies are here to keep you feeling good in your fave fits, prints and tried-and-true fabrics.…
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How To: Care for Your Aerie Sweaters

During these chilly winter months, nothing is better than a cozy Aerie sweater! From fairisle to chenille—and everything oversized and in between—we want you to enjoy your sweater for ALAP (as long as possible). So, that's why we've put together this care guide. Read on below to see our top tips on caring for all…
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Introducing the NEW! Mama by Aerie™ Collection

Calling all mamas who love to keep it comfy! You asked, we listened: the Mama by Aerie™ collection is here! Mama by Aerie™ is our first collection of tops and bras designed for new moms and moms-to-be. Our Aerie fam told us we needed it – and we agreed. So, after tons of research, wear…
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Chill. Play. Move.™

We've updated this collection! Learn more about our OFFLINE™ by Aerie pieces here. Some girls sweat and others keep it cool. That’s why we made a collection that works for every body. Forget the makeup. It’s all about you, girl. Namaste. Our collection features all-new sports bras and leggings made for every body and any…
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Recycle your bra & love your world

It’s never been more important to make the planet a better place. See how you can help this Earth Day and EVERY day! All year long, we’re proud to partner with Free The Girls on a bra donation and recycling program. Every bra (any brand or style) that you donate in an Aerie store will help create…
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Unwrap Your Style with Women’s Holiday Outfits You’ll Love

Creating a holiday outfit should be as fun and festive as the season itself! Whether you’re going for glam, cozy, or somewhere in-between, there’s plenty of ways to create unique outfits this holiday season. Thanksgiving Outfits to Be Thankful For This Thanksgiving let’s give thanks to not only the food, but for the outfits that…
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We are REAL: The Aerie Mission

No retouching. Accepting beauty without revision was only the first step. We knew there was more. You told us you wanted to see REAL bodies and faces—even as the lingerie industry kept pushing unrealistic ideas. In 2014, we listened and took that step forward. We are proud that we chose to push this new path…
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How to Nail the Oversized Trend: Styling Tips for Wide-Leg, Slouchy and Cargo Pant Outfits

The Ultimate Guide for Baggy, Wide-Leg and Cargo Pant Outfits Fashion trends may come and go but some styles have a way of sticking around and evolving with the times. Baggy pants, wide-leg pants and cargo pants are three styles that have made the ultimate comeback. Whether you're embracing the laid-back vibes of the slouchy…
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Meet your 2020 #AerieREAL Role Models

Together, we stopped retouching & started keeping it REAL. Together, we are empowering all people to let their real selves shine. REAL change happens together. REAL change starts with you. https://youtu.be/qQZ7-jF3CwQ Your 2020 #AerieREAL Role Models are a group of 13 changemakers who are all working to make our world a better place right now.…
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How to: Using your Aerie BFF (Best Fit Finder)

Find your new feel-good bra with the BFF (Best Fit Finder): our Aerie-exclusive way to measure your bra size. Watch Iskra show you how to use it, or follow the steps below. All that matters? Finding the bra that feels best! https://youtu.be/kikJMJbeLp0 Before you start, make sure you’re in a lightly lined bra and a…
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Behind The Scenes

Behind-The-Scenes: Our Summer Photoshoot in Puerto Rico

We flew down to some of Puerto Rico’s most beautiful…

Behind The Scenes

A PJ Party to Remember! Behind-the-Scenes of a Special Holiday Photoshoot

This year, the creative minds behind the Aerie brand came…

Behind The Scenes

How to Take Perspective Photos

On our Summer photoshoot, we did something extra fun: forced…

Behind The Scenes

Your Guide to Aerie’s Fave Fabrics

We know soft and we OWN cozy! Our fave Aerie…

Behind The Scenes

Behind the Scenes: “Home” for the Holidays

Hi, Aerie fam! Brand creative director Summer here, and I’m…

Behind The Scenes

Go Behind the Scenes with Aerie’s Furry Friends

What could be better than wearing comfy and cute Aerie…

Behind The Scenes

Behind the Scenes: A Garden Party in Pittsburgh (& Beyond)

Some of you may or may not know that our…

Style & Trends

Undie fabric 101: Your underwear guide

Put a little love in your undie drawer! Our 4…

Behind The Scenes

Aloha! Behind the scenes in Hawaii

We spent a week in Hawaii for our latest photoshoot.…

Behind The Scenes

Find out what makes our newest swim Real Good

1.2 million recycled plastic bottles never looked so good. Introducing…